Issue #5 // Feb 20, 2025

AI and Marketing Weekly

🤖 AI News🔗

🚀 Smarter, Faster, Better? xAI’s Grok 3 is Here

Elon Musk introduced xAI's Grok 3, an advanced AI model designed to outperform existing competitors with superior reasoning capabilities and groundbreaking innovations. A bold step toward Musk’s vision of AI-driven human knowledge expansion, Grok 3 is generating massive buzz in the AI community.

📱Google Pulls Gemini from iOS App—But Why?

Google has removed its AI assistant Gemini from the main Google app on iOS to promote a standalone Gemini app, which offers enhanced features and aims to compete more effectively with other AI chatbots.

🔬Google’s AI Co-Scientist: The Future of Research?

On February 19, Google announced an "AI co-scientist" based on the Gemini 2.0 model, designed to accelerate scientific research by generating hypotheses, summarizing literature, and suggesting experimental approaches, ultimately aiming to enhance collaboration between AI and human researchers.

🗓️ Upcoming Events🔗

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Feb 28 - Online webinar

📈 Latest in Marketing🔗

📩Meta’s AI Might Read Your DMs—Here’s What We Know

Meta has issued a warning: its AI systems may scan direct messages when prompted. While the company insists it only trains AI on publicly available data, this revelation raises serious privacy concerns. With AI integration becoming more common, how much of our digital conversations are truly private?

🤖 Why 27% of CMOs Are Holding Back on AI

A recent Gartner report reveals that 27% of Chief Marketing Officers are reluctant to implement generative AI in their marketing strategies. While AI promises efficiency and innovation, many marketing leaders remain cautious due to concerns about risks, reliability, and integration challenges.

🎥 YouTube Just Made Video Creation Easier with AI

YouTube is bringing AI video generation to its Shorts feature by integrating Google DeepMind’s Veo 2. This tool allows creators to generate hyper-realistic clips and backgrounds using just text prompts, making video creation easier, faster, and more customizable.

📚 Book Recommendation of the Week🔗

Made to Stick - Why Some Ideas Survive and Others Die by Chip Heath & Dan Heath🔗

NEW YORK TIMES BESTSELLER - The instant classic about why some ideas thrive, why others die, and how to improve your idea's chances--essential reading in the "fake news" era.

In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps.

Learn More →