Your marketing team, in a thread.
Pilot chats, drafts, and acts across every product in Medal — posts, replies, emails, flows — always in your brand voice, always with your data in context.
Pilot
September product launch
Draft launch posts, route comments, and keep CRM context attached.
I have the launch brief, brand rules, and last campaign learnings. Three posts and two reply paths are ready.
What's inside
Threads that keep context
Long-running threads per workspace. Pick up Tuesday's campaign thread on Friday — context stays put, and it never bleeds across brands.
Your voice, by context
Pilot reads your Brand Center kit and voice rules before drafting. It's context injection, not model training — update your voice and the very next draft follows.
Multi-step actions
Pilot doesn't just draft — it can create posts, write emails, and work with your CRM through approved tools. Approval rails keep you in control.
Multimodal + video
Drop images and documents into the chat. Generate AI video with leading providers — per-workspace budgets keep costs visible.
A closer look
Drafts that learn from your results.
Pilot reads your post history and channel metrics before writing — so the next draft leans into hooks and formats that already worked.
- Reads your analytics history
- Channel-aware tone (a DM is not a LinkedIn post)
- Suggests the next best action
Autonomy you can dial.
Decide per surface what Pilot can do: draft-only, draft and queue for review, or act within rules you set. Every action stays visible.
- Draft-only by default
- Review queues before anything publishes
- Usage and costs visible per workspace
One copilot across every surface.
Composer, Inbox, CRM, automations — Pilot shows up wherever a draft or a decision helps, with the same voice and context.
- AI replies in Inbox
- AI steps inside automation flows
- Web search when it needs fresh facts
Three steps to live
Set up your brand
Build your Brand Center kit and voice rules — Pilot reads them before every draft.
Start a thread
Ask for a campaign plan, a post, a reply, an email — with full workspace context.
Approve and ship
Review drafts, approve actions, and let Pilot handle the busywork inside your rails.
Built for the teams that ship
The first marketing hire
Plan, draft, and ship a week of content from one thread.
Drafts before standup
Pilot prepares post and email drafts; the team reviews and ships.
A voice per client
Pilot uses each workspace's own brand context — no voice bleed between clients.
Common questions
Is Pilot trained on my data?
How many AI messages do I get?
Can Pilot act without me?
Which models power Pilot?
Get started with Medal Social today.
Cancel any time. Pilot and every product included.